To Be The Interviewer Or Interviewee? That Is The Question…
Hey Everyone,
So which one would you rather be?
The person interviewing OR the person being interviewed?
Both sides of the coin…
Last week, I overcame another fear, yep no fear here!
This time I was the interviewee, the person being interviewed.
You see, after my first experience as an Interviewer, I suggested to my blog readers that they too should find someone to interview.
I guess I should have known what was coming next …
Can I Interview YOU Sally?
Me and my big mouth!
I received several requests from people wishing to interview me.
All of which I declined, because I am NOT an expert, nor do I claim to be.
I do not feel I am at the right stage yet to provide any real value in an interview to be honest.
I am still a work in progress, currently following a coaching program with Alex Jeffreys.
To be brutally honest, I was actually scared and looking for excuses not to do interviews.
But One Request Tugged At My Heart Strings
I received a private message in the MWA (Marketing With Alex) forum from David Taylor.
David, is a fellow Scot (from Scotland just like me) and his message was so lovely and heart-felt.
He explained he was nervous about interviewing people online, and would I be his first.
How could I say no?
Only a week before David contacted me, I had been at the same stage as David.
I had never interviewed anyone and I had been afraid to do it.
So just like David Walker helped me, I agreed to help David Taylor.
Anyway, probably without even knowing it, David Taylor inadvertently made me face up to another of my own fears too, so I am truly grateful to him for that.
Setting Up The Interview
To make the interview process more simple, I suggested David composed a set of questions and sent them to me, which he did.
Once I received the list of questions, I wrote out a draft summary of my responses.
I wanted to try and give a lot of value in my responses and help the listeners obviously.
So it took me quite a bit of time to think about how I would respond to each question and how I could provide value.
Was Sally Nervous?
Actually yes I was, but funnily enough, not half as nervous as I was when I interviewed David Walker.
I am becoming a dab hand at interviews now you know ha ha.
Was David Taylor nervous?
Yes, he was very nervous.
I understood how he felt, it’s very nerve wracking interviewing for the first time.
I have actually told David to blog about the feelings and emotions he experienced from his first interview, so I hope he does that.
Interview Pre-Call
Basically the pre-call was just a run through of what would happen and to check everything was working fine.
Again, David stated he was nervous and I told him not to worry, it would be fine.
Time to record the call…
Is David Calling Back?
I remember sitting at my pc, waiting on David to call back.
Tick Tock Tick Tock…time passed by…
I thought to myself “He’s not gonna call back!”
“C’mon David, you can do it” I thought to myself.
Eventually, after about ten minutes or so, David called back.
David went straight into the interview introduction, asked each question, awaited my response and we finished the call.
In fact, David was quite witty and chipped in some great quotes and raised some really good points too.
He did really great, so well done David, I knew you could do it.
Did I say no hitches?
There was a little hitch, something that took me by surprise…
David actually threw me a curve ball and sneaked in a question about oil rig hopping.
My mind went blank for a few seconds, but I composed myself, and gave a decent response to the question.
David did apologise later for asking this question.
To be honest, there was no apology needed.
Not all interviews will be so meticulously planned, so it was good for me to have to think on my feet.
We killed two birds with one stone…
All in all, it was a great learning experience for us both.
David has finally completed his first interview and I have been interviewed for the first time.
Job done!
Now David and I are working our socks off, getting the interview ready for the listeners.
Just need a few final tweaks (which we will iron out on a skype call tonight) and we should be good to go.
I will be sure to write a blog post and let you know where you can access this interview.
Hopefully you will enjoy it, I know David and I had fun doing it.
To Be The Interviewer Or The Interviewee?
Hmmm, tough question.
I guess each interview will be different and unique.
But I have formed the following opinions at this moment in time.
Interviewer…
I would say that interviewing another person is easier.
From my experiences so far you do seem to get more work AFTER the interview.
For example:
YOU get the interview transcribed and create the pdf.
YOU create a video from the interview.
YOU create the squeeze page.
YOU get graphics done etc etc.
I am not saying you MUST do all that, but that’s what I personally did.
I actually wrote a blog post about the process I followed after interviewing David Walker which you can read here:
Blog Post: What Happened After My Interview Read Here
Signed, Sealed and Delivered…
After you have put the finishing touches on your interview, you simply send a copy of everything to the person you interviewed.
So basically, as the interviewer you may have a bit more work to do, they get it all on a plate.
But really that’s the way it should be if you think about.
You are picking the expert’s brain and they are dedicating their personal time to give you an interview.
Plus another good point to remember is that, more than likely, you will get a good amount of exposure to their subscribers base.
Of course, that’s only if they decide to share the interview with their list, which may not always happen.
Exposure from interviews can be great, success by association as they say.
You are ultimately aligning yourself with an expert and people will soon start to see you as an expert too.
All in all, a fair deal I think.
Interviewee…
Being the interviewee however gives you more exposure personally.
Maybe not just you personally, but you certainly get the opportunity to mention your products or future products that are coming out soon etc etc.
You get your chance to shine so to speak.
To share you knowledge, help others and become the expert in their eyes.
Plus you are not directly involved in the production of the various formats of the interview either.
Which is best for you?
Well, I guess that all depends on the stage you are at in your online career?
Do you know enough to give away value in an interview?
If not, interview some experts, learn lots of great tips from them, and get yourself to the stage of being classed as an expert.
Or just interview experts, no one is saying you have to be interviewed if you don’t want to.
I just want you to keep moving forward online, and not be afraid to try anything new.
At the Affiliate Millionaires summit that I attended in London this year, Donna Fox said something that stuck in my mind…
“To be the teacher, you only need to be one step ahead”.
So if you think about it, you don’t have to know every single thing.
Right now, you probably know more than enough to help MANY people move their online business forward.
So if you get asked to do an interview, take them up on the offer, get the questions beforehand, they might just not be that scary.
Interviews are lightning fast product creation at it’s finest, be sure to include them in your own plans.
Do it.
Do it now.
Speak soon, Sally
Filed under: Interviews
Like this post? Subscribe to my RSS feed and get loads more!
Hi Sally,
It was really great to get my first out of the way, and you shared some great tips.
Now working hard to get the interview online. Shouldn’t be long. I was up till 2am working to the webpage
Stay tuned for the release!
All the best,
David
.-= David Taylor´s last blog ..How I Built an Instant Membership Site =-.
Twitter: sallyneill
says:
Hey David,
Yes you have certainly worked your socks off, you put me to shame ha ha.
Was really fun to do, thanks again, for helping me get the first one out the way.
Sally
Hi Sally,
I continue to be impressed by what you are doing on your blog – teaching others from your own experiences rather than writing generic junk and you always seem to go that one step further to get things done.
Excellent.
One point I’d like to reiterate in case anyone overlooked what you wrote is that even though you get some extra exposure from being interviewed, don’t overlook the added credibility you get from interviewing other people.
Credibility by association counts for a LOT in the IM niche, more than you probably first realise…
David
.-= David Walker´s last blog ..Blog Not Slog Breakthrough July Update =-.
Twitter: sallyneill
says:
Hey David,
Yes, I truly believe the credibility you get from aligning yourself with experts is great, so thanks for bringing that up again.
Success by association should not be underestimated.
I don’t think people realize how powerful a simple interview can be, but hopefully they will now.
Congrats on your soon to be Daddy status, a little David will soon be running around!
Speak to you later, Sally
So I agree
Way to go Sally! I think you are way worthy of interviewing. You are a breath of fresh air, tinged with the buttery sweet smell of Scottish shortbread.
Oops, sorry, guess my sweet tooth is getting the best of me.
I’ve been on both sides of the interviewing table and when I got past my fears, I enjoyed both rolls, ah I mean roles. They were both just email interviews, but it was a good way to cut my teeth, so to speak.
Now I think I’m ready to tackle the arena of live interviews. I’d interview you, but I think you need some time to recover.
Hugs from the Angel!
.-= Blog Angel a.k.a. Joella´s last blog ..Encourage Guest Blog Posts By Providing A Guest Posting Form =-.
Twitter: sallyneill
says:
Hey Joella,
Ha ha, your comment made me laugh!
Actually I am addicted to shortbread, it’s the tastiest thing in the world.
I think email interviews would be cool too, at least you don’t have to worry about messing it up live on a call.
And ha ha, yes I do need some recovery time and time to concentrate on finishing my plugins ebook.
Damn those profitable back-ends, should just throw out the ebook and be done with it!
Catch you soon, Sally
Email interviews would be less stressful and you could erase any mistakes before hitting enter. Do you think anyone will notice me calling Alex ‘Alice’?
On the downside, I’m a two finger typist so it would take forever!
By the way I was told they’re not making shortbread any longer.
ATB,
David
.-= David Taylor´s last blog ..Sally Neill Reveals All! =-.
Twitter: sallyneill
says:
Hey David,
Yes, email interviews would be wayyyyyy easier!
But I think you have to bite the bullet and go for a live interview, to kinda stand out from the crowd and show you have no fear.
Alice Jeffreys ha ha ha funny!
Yes, I am not the best typist, but possibly a little better than you, and I tried to transcribe my interview with the other David, but it was too difficult and time consuming so I don’t recommend it.
They better not stop making shortbread, I love it!
Sally
Personally I prefer to do the interviewing. I was once interviewed via radio and I was so nervous.
.-= Rose´s last blog ..Dog Wine in Dog Wine Glasses =-.
Twitter: sallyneill
says:
Hiya Rose,
Thanks for visiting my blog
Yes I do think interviewing someone else is less stressful to be honest.
Radio?
Wow, no wonder you were nervous, but at least you can say you done it now, well done!
Speak soon, Sally
Twitter: LouisSelvon
says:
Hi Sally,
Well I am normally a nervous wreck when I am being interviewed. I have mess up good job opportunities because of nervousness at some job interviews.
I have actually never been interviewed and at this stage would probably not want to be interviewed.
I actually tend to be extremely shy and I am surprised I have decided to set up my blog and show my face for the whole world to see.
So that is something in itself that I have overcome.
I look forward to listen to the interview.
Louis
.-= Louis´s last blog ..Why Does My Web Site Sometimes Disappear In Google – Understanding The Google Dance Process =-.
Twitter: sallyneill
says:
Hey Louis, how’s things? Good I hope.
Well I was never that great at offline job interviews either to be honest, but I think the great thing about audio interviews is that it’s not face to face, so you don’t have that aspect to worry about.
I am glad you are coming out your shell, for the world to see, good for you!
Catch you soon, Sally
Twitter: thinkblotcom
says:
Hi Sally-
This is my first visit to your blog, and I wanted to reiterate what David Walker commented earlier- I LOVE that you are writing this from your perspective and experience as opposed to a generic type post. I thought your viewpoint was excellent, and I can tell that you learned a lot from the experience.
Myself- I prefer to be the interviewer, but that’s probably because that’s what I have the most experience with.
Thank you for the insightful post!
Twitter: sallyneill
says:
Hey Christy,
Thanks for your first visit my blog, it’s always nice to see a new face here
Yes well I just seem to use my blog as an online journal detailing my journey as I try to find success online with Internet Marketing.
Perhaps it’s time you moved away from your comfort zone and done your first interview, as the person being interviewed.
I have found it’s great to try new things and push your limits.
Catch you soon, Sally
Well the important thing is you had fun and learned something and your readers got the benefit of it!
Just thought I would stop by and say hi Sally. You have a great writing style as always keep up the good work.
Chris
.-= Chris Jenkins´s last blog ..Traffic Zombie Check This Out =-.
Twitter: sallyneill
says:
Hey Chris,
Long time no see, I hope your well and pushing forward with your business everyday.
How did you plr product do? Hope it was a hit.
I just keep trying new things and sharing my experiences, which people seem to like so that’s cool.
Speak soon,
Sally
The reason I always come back to read your blog is because you write from your experience and you are pointing out everything that went good or bad.
Twitter: sallyneill
says:
Hiya Jenny,
Yes I have noticed you keep coming back, I am very observant
One day soon, I will have a surprise for people like you, who visit my blog regularly, so what out for a special email from me!
Thanks again for your comment, it’s nice to know people appreciate what I do and hopefully it can help us all achieve the success we desire online.
Sally
Very well written Sally
nice content n really inspiring..
.-= Wakas mir´s last blog ..Nosing around other people’s lives! =-.
Twitter: sallyneill
says:
Hiya Wakas,
Many thanks, just like sharing my online experiences with others, in case they want to do the same thing and are not too sure about how to go about it.
Catch you soon, Sally
Twitter: rick_byrd
says:
Sally:
You are doing a fantastic job on your blog here.
You bring up some interesting points about which side it is easier to be on. The points you bring up make it seem like there is less work for the interviewee but there is also less control of the afterwork. I’m not sure how important that really is though.
Thanks for more great info!
- Rick
.-= Rick Byrd´s last blog ..Create An eBook eCover In 5 Minutes =-.
Twitter: sallyneill
says:
Hey Rick,
Have seen you popping up all over the place, blog hopping to the max!
I really do think the workload depends on who you interview, but I guess they give their personal time so you really should do most it.
Not sure about the control of the after work, I did run everything past David Walker before I released anything, just to make sure he liked it etc, which luckily he did.
Sally
Twitter: Brandon_Connell
says:
I have to say, I think I prefer being the interviewee. When people ask you for interviews, you feel like you have done something worthwhile to deserve it.
.-= Brandon Connell´s last blog ..Reviews are a day behind =-.
Twitter: sallyneill
says:
Hey Brandon
I never really thought about it in that way, but I guess that probably is the reason they ask you for an interview.
Hope your well, will need to pop over to the forum when I get a spare minute, things have been hectic lately.
Sally
Hi Sally, I’m still trying to get my ebook off the ground but in the future for me when it comes to interviewing, I believe a little of both being the interviewer and then at other times being the interviewee would be good for maximum exposure when being involved in the interview process.
Terry Conti
.-= Terry Conti´s last blog ..Sell your ebook on its own or put it on Clickbank What do you think =-.
Twitter: sallyneill
says:
Hi Terri,
Yes I think a happy medium between both roles would be great.
I have also heard interviews where both parties were equally involved, ie. asking each other questions and responding so I guess each one is different.
Some I have listened to were more like informal chats, that were released too, I like those also.
Good luck with your ebook, I am sure it will be a big hit, let me know when your done I would love to read it.
Sally
Twitter: andybeveridge
says:
Hi Sally,
I know exactly what you mean about the nerves. Been there and done it. I feel pretty much the same when I shoot my own videos. I have lost count of the amount of times that halfway through I have just frozen. What was I supposed to say next?
Of course once I discovered the power of editing, that kind of took that problem away.
Onwards and upwards.
Andy Beveridge
.-= Andy Beveridge´s last blog ..How do you use social media =-.
Twitter: sallyneill
says:
Hiya Andy,
Ha ha, yep I know where you are coming from nerves can be a nightmare sometimes.
Thank god for the F9 pause button on Camtasia that’s all I can say!
I don’t have any editing software right now, but I have heard a lot of talk about Sony Vegas or something like that, will need to look into that and see how much it costs.
Thanks for your comment, Sally
Twitter: slcroft
says:
Hey Sally,
I have read David’s account too, both post’s are great and give much insight into both sides of the story. Not had chance to listen to it yet but I will in the next couple of days.
Many thanks
Simon
.-= Simon Croft´s last blog ..Social Media Marketing Mastery Or Mystery =-.
Twitter: sallyneill
says:
Hey Simon,
Thanks for all the retweets on Twitter, you’re a gem, it’s much appreciated
Yes David wrote very well about the interview, I was proud of him, he worked really hard to get it all done really quickly.
I believe he has now been asked to do his own interview, which is fabulous!
Hope you enjoy the interview, look forward to seeing one from you someday soon,
Sally
Twitter: qutequte
says:
I’d rather be the interviewer, this way I learn a lot but I think it can work both ways – be the interviewer and be interviewed.
I think many interviews do not go as well because the interviewed was not prepared to answer questions or the questions asked did not reflect the person or business in the best possible light. What do you think, Sally and readers?
Twitter: mrtejkohli
says:
That nice be good advice we have to prepare some question in advice before going to Interview
.-= Tej Kohli´s last blog ..Creating a Jurrassic Theme in your Kids Room =-.
Twitter: deannatroupe
says:
This is very encouraging. I also prefer to do the interviewing. I like to be in control of the conversation. I’m glad you got over your fear of being interviewed, though.
Twitter: Craig_Sowerby
says:
Hi Sally,
I know it is a little late for a comment on this post, but I just want to say thankyou for the info. I am about to set up my first interview with a fellow marketer all about SEO.
So I know you did an interview with David Walker and David Taylor. Do you have a thing about David’s?????
So just popped over to get some hints and tips before setting the interview up. I am going across to David Taylors blog to get some more advice.
Thanks very much
Craig
Craig Sowerby recently posted.. JV Partner Or Competition
Sally,

As a journalism graduate I would much rather be the interviewer. I would be way too nervous to be interviewed, what if I answered goofy. And trust me when I am nervous some real stupid stuff comes out of my mouth. Being the interviewer you can prepare your questions. Thanks for sharing
Lynda recently posted.. Meijer Coupon Code